Lenovo K3 Note goes offline with a new identity – Lenovo A7000 Turbo

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Lenovo has been playing its card very cleverly. After registering unprecedented (as far as Lenovo portfolio is concerned) success with K3 Note in online space, company has smartly decided re-brand the phone as Lenovo A7000 Turbo for offline retail.  The Chinese smartphone maker has priced it at Rs. 10,999 and it will be available on offline retailers and at official Lenovo online store starting from January 13.

Also read: These Were The 10 Most Popular Smartphones Of 2015

Pushing online products in offline distribution pipes is not new for Lenovo. With the arrival of A6000 Plus – A6000 went offline, After the descent of K3 Note, A7000 went offline, and now when the company is all set to unleash K4 Note, it only made sense to push K3 Note, or the rebranded version of it, offline.

lenovo_a7000_turbo

The Lenovo A7000 Turbo edition features specs identical to K3 Note. It supports both the 4G LTE frequencies (1800MHz and 2300 MHz) and is powered by a 64-bit MediaTek MT6752 processor ticking at 1.7 GHz. A 2GB of RAM is there to ensures everything runs smooth on the device.

It comes equipped with a 5.5-inch sharp display with a resolution of 1080 x 1920 pixels packing is 401ppi pixels in each inch.  The Lenovo A7000 Turbo runs on the Android 5.0 Lolipop which is layered with Lenovo’s Vibe UI 2.0. To power up all the hardware, Lenovo phablet features a 2900mAh battery, which as per the company can deliver talk time up 39 hours on 2G networks.

Comparo: Lenovo K3 Note vs. Lenovo A7000 Turbo

Recently, Lenovo also launched a Vibe K4 Note with high expectations in New Delhi. Like K3 Note, the Lenovo K4 Note will only be online exclusive. However, we can expect from Lenovo replicate this Turbo strategy with K4 Note as well depending upon its success. The Lenovo K4 Note will go on a flash sale on Amazon India on January 19.  If reports are to be believed, Amazon has received more than 2lakhs registration for K4 Note.

Key Features and Specifications: 

Phone Lenovo A7000 Turbo
Display 5.5 Inch Full HD
Processor 1.7 GHz MT6752 octa core
RAM 2GB
Internal Storage 16GB, Expandable up to 32GB
Software Android 5.0 Lollipop based Vibe UI
Primary Camera 13MP, dual LED flash
Selfie Camera 5MP
Dimensions and Weight 152.6 x 76.2 x 8 mm ; 150g
Battery 2900 mAh
Price 10,999 INR

 

Deepak RajawatDeepak Rajawat
Deepak Rajawat is a tech journalist and editor at Smartprix, where he reviews smartphones, laptops, TVs, and audio gear. In his 12 years in media, he has reviewed over 1,000 devices. Since joining Smartprix in 2015, his reviewing philosophy has been simple: cut through the spec sheets and tell readers how a gadget actually holds up in daily life.

Before moving to digital tech journalism, Deepak covered sports and worked for legacy print publications, including Hindustan Times and The Statesman. He holds a degree in Journalism and Mass Communication from Calcutta University and is based in Noida.

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