The Goods and Services Tax (GST) has been brought into effect now, triggering a nationwide taxation overhaul. This has crept into the smartphone industry as well, with some companies having already slashed rates of their devices, and the others likely to follow suit in the coming few days. (हिंदी में पढ़ें)

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GST Impact on Smartphones:

Besides 12 percent GST on smartphones, there is an extra 10 percent duty on imported smartphones after GST, but for now, prices of existing phones won’t increase. In fact, the combined tax (12 percent GST + 10 percent import duty) is still less tax than what brands like Apple paid prior to GST implementation.

  • Prices of existing phones won’t increase.
  • There will be price cuts on some existing phones (mostly mid-range and high-end phones).
  • Upcoming phones, particularly the imported ones, would cost 4 to 5 percent more.

Here’s how much difference the GST has brought about in the devices offered by the various smartphone companies, country-wide:


The Cupertino-based company has slashed the rates of its precious iPhones by a margin of 4 to 7.5 percent. That means that the iPhone 7 Plus (256GB), facing a price cut of more than 7 percent will be available now for a price of Rs. 85,400, while the iPhone 6s (32GB) sees a 6.2% reduction, and comes down to a price of Rs. 46,900.

The India-made iPhone SE sees 4 and 6 percent discounts now for its 128GB and 32GB variants respectively. Apart from the handsets, Apple’s other offerings like the iPad, Macs and Apple Watches are also available at discounted prices.


Much like Apple, Asus has also decided to cut back on the prices of its smartphones. The company’s ZenFone 3 series of smartphones sees reduction in prices, which will be available at the reduced prices across all company stores and E-commerce websites.

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Asus ZenFone 3 Series New Prices

Series Original Price New Price
Zenfone 3 5.5 [ZE552KL] 19,999 16,999
Zenfone 3 5.2 [ZE520KL] 17,999 15,999
Zenfone 3 MAX 5.5 [ZC553KL] 15,999 14,999
Zenfone 3s MAX [ZC521TL] 14,999 12,999
Zenfone 3 MAX 5.2 [ZC520TL] 12,999 10,999


Another addition to the list of companies slashing the prices of their handsets is Japanese multinational Panasonic, which has decided to reduce the prices of as many as seven different smartphones in its arsenal (with most of them belonging to its Eluga series).

Panasonic Smartphones Price Drop After GST

Model Original Price New Price
Panasonic Eluga I2 (1GB) Rs. 7,290 Rs. 6,490
Panasonic Eluga I2 (2GB) Rs. 8,290 Rs. 7,290
Panasonic P88 Rs. 9,290 Rs. 8,490
Panasonic Eluga A2 Rs. 9,490 Rs. 8,990
Panasonic Eluga Prim Rs. 10,290 Rs. 9,490
Panasonic Eluga I3 Mega Rs. 10,990 Rs. 9,990
Panasonic Eluga Pulse X Rs. 10,990 Rs. 10,490



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