Confirmed: Asus Zenfone 3 Family Coming To India Around Mid-September

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At Computex this year, Asus for the first time unveiled its Z3NOLUTION devices which won accolades for revamped design and hardware specifications. Since then, speculations are brewing regarding the launch date of the new Zenfone family. Finally, Asus puts all rumours to rest and confirms Zenfone 3 arrival by mid-September.

Also read: Asus ROG G501VW Review: Portable Yet Powerful

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Asus is expected to launch new Zenfone 3 Deluxe, Zenfone 3, Zenfone 3 Ultra in India in the second week of September. To recall, Zenfone 3 Deluxe is world’s first smartphone to feature Qualcomm’s latest flagship chipset Snapdragon 821. In terms of specification, it includes a 5.7-inch full HD AMOLED display, 6gigs of RAM, 23-megapixel camera, 128GB UFS 2.0 internal storage and 3000mAh battery.

Also read: Xiaomi Redmi Pro To Be Unveiled On July 27

On the other hand, Asus Zenfone 3 features a 5.5-inch IPS Display with Gorilla Glass Protection. The phone has a metal and glass construction with sandblasted aluminum side frames. Under the hood, it features a Snapdragon 625 chipset coupled with 4GB RAM and 64GB ROM.  It bears a 16 MP primary camera and an 8-megapixel secondary camera.

Zenfone-3-variants-Smartprix

The tallest of them all is Zenfone 3 Ultra which bears a full HD 6.8-inch display with 79 percent screen to body ratio. It enthralls on Snapdragon 652 chipset along with Adreno 510GPU and 4GB RAM. It comes with 64GB of internal storage and comes out of the box running on Android Marshmallow 6.0 based Zen UI 3.0. It is backed by a 4600mAh battery with Quick Charge 3.0 support.

Zenfone 3 Deluxe, Zenfone 3, Zenfone 3 Ultra Specifications And Features:

Model Asus Zenfone 3 Deluxe Asus Zenfone 3 Asus Zenfone 3 Ultra
Display 5.7-Inch, Super AMOLED display, 1080p Full HD resolution 5.5 inch IPS+ LCD, Full HD, Gorilla Glass 3 6.8 inch, Full HD
Processor Quad-core Qualcomm Snapdragon 821, Adreno 530 GPU 2GHz Snapdragon 625 octa-core 1.8GHz Snapdragon 652 octa-core
RAM 6GB 3GB/ 4GB 4GB RAM
Internal Storage 32GB, 100GB of cloud storage 32GB/64GB 64GB/ 128GB
Rear Camera 23MP, Sony IMX318 Sensor, 6P element lens, PDAF, Dual tone LED Flash, Advanced PDAF 16MP, dual LED flash, Sony IMX318 sensor, f/2.0 aperture, 4-axis OIS, 3-axis EIS, Laser AF 23MP, dual LED Flash, Sony IMX318 sensor, f/2.0 aperture, 4-axis OIS, 3-axis EIS, Laser AF
Front Camera  8MP 8MP 8MP
Software Android 6.0.1 Marshmallow based ZenUI 3.0 Android Lollipop based Zen UI 3.0 Android Lollipop based Zen UI 3.0
Battery 3000mAh battery with Quick charge 3.0 3000 mAh 4600 mAh, Quick Charge 3.0
Others 4G LTE, Dual SIM, Fingerprint sensor 4G LTE, Fingerprint sensor, dual SIM (Hybrid) 4G LTE, Fingerprint sensor, dual SIM (Hybrid)
Deepak RajawatDeepak Rajawat
Deepak Rajawat is a technology journalist and editor with over 12 years of experience in both print and digital media. Before transitioning to online journalism, he contributed to renowned publications including Hindustan Times and The Statesman.

At Smartprix, Deepak reviews smartphones, laptops, TVs, and soundbars, with a focus on answering the real-world questions that matter most to consumers. Over the past decade, he has reviewed more than 1,000 devices, combining hands-on expertise with a user-first approach.

A graduate in Journalism and Mass Communication from Calcutta University, Deepak also follows emerging technologies closely—including Virtual Reality (VR), Augmented Reality (AR), and Mixed Reality (MR). Earlier in his career, he covered sports with the same passion he now brings to tech.

He is based in Noida and joined Smartprix in September 2015.

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