Samsung Bespoke Refrigerator launched in India at Rs. 30,500

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Samsung has added a new refrigerator to its Bespoke series in India. Samsung Bespoke refrigerator is a double-door fridge that sports a Bespoke design and comes in different capacities to suit the needs of different Indian families. The starting price of the refrigerator is 30k. Dive in to know the entire price list, availability, and features.

Samsung Bespoke Refrigerator: Price & Availability

The new Samsung fridge has a starting price of Rs. 30,500 to Rs. 42,500 for the premium cotta model.

The Bespoke Glass model is priced at Rs. 54,000 and Rs. 57,800.

The entire series will be available via Samsung shops and leading retail stores.

Samsung Bespoke Refrigerator: Features

The new refrigerator comes in premium cotta steel and glass models. Either model has color options as well. The Bespoke Cotta Steel has cotta beige, charcoal, and cotta charcoal colors while the glass model has clean white, pink glass, and clean black glass colors. The fridges come in warm, elegant, and trendy colors and textures that are stylish to make the kitchen look premium and latest.

The refrigerator has 5 conversion modes- Normal, Seasonal, Extra Fridge, Vacation, and Home Alone. The modes make room for storage based on convenience and requirements. The seasonal mode keeps the fridge on and freezer off, extra fridge mode adjusts more grocery bags by converting freezer to fridge, the Vacation mode switches on the freezer only to keep the food safe while you are out, Home Alone Mode allows you to switch off fridge and convert the freezer to fridge when you are alone at home and don’t have much to store.

The fridge allows you to save power with SmartThings AI energy mode to manage energy consumption. The adjustments can be made via the app and the mode can be enabled via WiFi. For a country that is rapidly becoming more and more advanced, AIoT control via WiFi is becoming a common occurrence.

The Fresh+ feature keeps the food fresh while the Power Cool feature chills foods and drinks quickly with a tap of a button. The capacities are 236L, 256L, 301L, and 322L, so one can choose according to requirements and family size.

The Twin Cooling Plus technology ensures separate airflows in both the fridge and freezer. The different evaporators in a fridge and freezer maintain space and humidity levels.

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Shivangi AgarwalShivangi Agarwal
Shivangi is a tech writer at Smartprix, where she covers consumer technology news with a focus on smartphones, wearables, laptops, and the evolving world of OTT streaming. Since joining the team in August 2021, she has written over 120 in-depth reviews, comparisons, and buying guides aimed at helping readers navigate the ever-changing tech landscape.

With a strong foundation in English literature and education, Shivangi brings clarity, insight, and a reader-first approach to every story. Her expertise lies in breaking down complex features into accessible, practical insights—whether she’s reviewing the latest smartphone or exploring trends in infotainment.

Shivangi holds a B.A. (Hons.) and M.A. in English, along with a B.Ed in English and Social Studies. She is based in Faridabad, India. You can follow her work on Smartprix or connect with her for tech-related queries.

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