Apple iPhones could potentially get Google’s Gemini for AI features

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The tech community is abuzz with speculation surrounding Apple’s upcoming iOS 18 update, which is rumored to include advanced generative AI capabilities. While Apple had previously hinted at an in-house large language model (LLM) known as Ajax, recent reports suggest the tech giant might opt for a partnership with Google instead, leveraging the latter’s Gemini AI models. Look into the specifics.

Apple and Google Discuss Potential Collaboration for AI in iOS 18

The decision to consider Google’s AI technology stems from the significant costs associated with training such models, estimated to be in the millions of dollars daily for Ajax. By potentially licensing Google’s technology, Apple could access advanced AI features for iOS 18 without incurring prohibitive development expenses.

Apple iPhones could potentially get Google's Gemini for AI features

This potential collaboration between Apple and Google follows their existing search engine partnership, which reportedly yields billions in revenue annually for Apple. Should the talks result in an agreement, iOS 18 could introduce innovative AI capabilities without straining Apple’s resources. Apart from Google Gemini, the Cupertino-based giant is also considering OpenAI’s GPT series models to plug into the upcoming iOS 18 OS as well, says a Bloomberg report.

While awaiting official confirmation, industry insiders are eager for updates at the upcoming Worldwide Developers Conference (WWDC) in June. If realized, iOS 18 could represent a notable advancement in iPhone software, offering users enhanced AI-driven experiences.

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