Samsung, Qualcomm and Huawei Back EVC as an alternative to AV1

Main Image
  • Like
  • Comment
  • Share

In a joint statement, Qualcomm, Samsung, and Huawei have backed MPEG-5 EVC as the ‘next-generation codec for 4K and 8K streaming’. The new development comes at a time when AOMedia’s royalty-free AV1 codec that is backed by Google, Apple, Facebook, Microsoft, Amazon, Netflix, and numerous other big names in the industry had started gaining traction as the next-generation standard.

Samsung is also part of the AOMedia alliance and it remains to be seen if its commitment to AV1 (that is already in use on Samsung’s 8K TVs) will be impacted in the future.

What is MPEF 5-EVC?

MPEG 5-EVC (Essential Video Coding) codec was outlined at the end of April 2020. It can reportedly be used to stream 4K, 8K, VR, AR, and HDR content at the same quality as HEVC but with up to 26% lower bit rate. This makes it suitable for use with upcoming 5G networks and related applications.

Is MPEG 5-EVC Royalty-free?

The base layer of MPEG 5-EVC will be Royalty-free, but not the enhanced layer. Qualcomm, Huawei, and Samsung hold EVC patent rights and assure to offer them at Fair, Reasonable and Non-discriminatory terms. Licensing terms will be finalized by the end of 2022.

Qualcomm should be the dominant force for EVC adoption across smartphones and other handheld devices, since it by far leads the application processor market share. Which is to say that phones with EVC codec hardware support are likely to get more popular before AV1. As of now, MediaTek Dimensity 1000 is the only chipset for phones that supports AV1 hardware decoding.

Also Read: Dual-Mode 5G is not the same as Dual-SIM 5G

MPEG is also working on VVC and LCEVC

Apart from EVC, MPEG is also working on superior VVC (Versatile Video Coding) that’s also referred to as H.266 and LCEVC( Low Complexity Enhanced Video Coding).

VVC will reduce bit-rate by 30% as compared to HEVC without any loss in quality.

LCEVC aims at reducing coding and encoding time and processing needs. The LCEVC will improve the existing codec in use- new or old – and help it perform faster. This should make it very popular for live streaming applications. LCEVC won’t require hardware support and would work on existing and upcoming devices.

Deepak SinghDeepak Singh
Deepak Singh is a technology journalist and editor with over 13 years of experience covering consumer electronics. A computer engineering graduate, he has developed deep expertise in chipsets, displays, and hardware performance.

Over the past decade, Deepak has reviewed more than 700 products, including smartphones, laptops, TVs, and audio gear. He currently leads the editorial team at Smartprix, focusing on accurate, useful, and hands-on tech reporting.

When he’s not testing new devices, Deepak enjoys reading and spending time with his family.

Related Articles

ImageCMF Watch 3 Pro India Launch Date Confirmed

Nothing has officially confirmed the India launch date of the CMF Watch 3 Pro. The smartwatch is coming to India on May 6, 2026, which lines up with earlier teasers and now makes the launch timeline clear. This isn’t a new product globally. The CMF Watch 3 Pro was already introduced in international markets back …

ImageWhat is AV1 Codec? What phones support AV1 hardware decoding?

Video streaming accounts for a sizeable chunk of online traffic and even minor improvements in streaming technology can save costs and determine what markets a service has access to. Streaming services like Netflix and Amazon prime do not take codecs lightly as using the right codecs determines not only the quality of streaming but also …

ImageQualcomm Snapdragon 865 Plus chipset could launch in July

2020 has been a good year for smartphones so far, especially when it comes to performance. Moving forward, Qualcomm will allegedly introduce Snapdragon 865+, a higher binned version of its flagship SoC this year, as early as in July. The information was shared by renowned tipster Ice Universe on his twitter handle. The tipster, however, …

ImageHuawei Wins The Wide-Format Foldable Race As Apple And Samsung Are Still Working On Blueprints

While Apple and Samsung have been quite busy drafting renders and blueprints for a foldable with a wider aspect ratio, the Chinese smartphone manufacturer Huawei just dropped the Pura X Max.  On April 13, 2026, the tech giant officially confirmed its wide-format foldable, and a launch event is locked in for April 20, 2026, exclusively …

ImageIce Universe Shares Galaxy Z Fold8 Wide Dimensions, Narrower and Thinner Than Huawei Pura X Max

Ice Universe has posted what he describes as official specifications comparing the upcoming Samsung Galaxy Z Fold8 Wide and the recently launched Huawei Pura X Max. The side-by-side chart compares physical dimensions and display aspect ratios, giving an early look at how Samsung’s new wide foldable may compare with Huawei’s rival model. Galaxy Z Fold8 …

Discuss

1 Comment
User
Nelaturi Madhu Sudhana Reddy
Anonymous
5 years ago

I am very intrested in technology

Reply