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Amazon partners with Tata Sky to bring premium digital content to Fire TV Stick

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Tata Sky Binge- Amazon Fire TV Stick

Amazon India today declared their association with Tata Sky to deliver Tata Sky Binge content to your Television sets via Fire TV stick (review). You could enjoy this exclusive Binge service by paying a single subscription fee. Let’s delve into the details.

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Tata Sky Binge- Fee, Features and other details

Tata Sky Binge is a new platform that offers premium content from across Hotstar, Eros Now, Hungama Play & Sun NXT. In time, more content would be cataloged. You will also have access to over 5000 titles from the Tata Sky VOD library along with favorite TV shows of the past 7 days.

As aforementioned, the Tata Sky Binge is exclusive to Amazon Fire stick-Tata Sky edition, period. It will be available to all Tata Sky subscribers at just Rs.249/- a month.

Speaking at the launch, Pallavi Puri, Chief Commercial Officer, Tata Sky said, “Tata Sky has always been committed to bringing the best entertainment to the big screen, powered by the finest technology and packaged in the most user-friendly interface. We are now extending the superior ‘Tata Sky experience’ to the world of apps with Tata Sky Binge.

It is a unique platform that bridges internet and television content bringing a premium viewing experience of the best internet app videos to large screens. Tata Sky Binge is available to our subscribers through the world-class Amazon Fire TV Stick, which comes along with the Binge subscription. We are sure that this unique partnership will bring a new entertainment experience to life across millions of Tata Sky homes.”

New subscribers to Tata Sky Binge will also get 3 months of Amazon Prime access. The introductory pack will comprise an Amazon FireTV Stick – Tata Sky Edition & Alexa Voice Remote with the Tata Sky Binge app installed, enabling access to content from multiple apps.

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According to Parag Gupta, Head of Amazon Devices, India, “We are excited to work with Tata Sky to bring this new product to customers in India. Fire TV and the Alexa Voice Remote have made it simple to find all the content for thousands of customers with just their voice. With Tata Sky Binge, now, more customers will have access to thousands of TV shows and movies, all through one easy-to-use app. We can’t wait to hear what customers think of the new Amazon Fire TV Stick – Tata Sky Edition.”

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