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E-Commerce in India: Future on Fire

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These days’ online resources for shopping are quite popular because of different benefits that they provide. These not only help promote business but also act as an effective medium of social interaction and staying alive in the competitive market. E-commerce seems to have become the future of the shopping worldwide. Rapidly growing internet culture and growing preference for shopping online has driven the online shopping segment to new heights.

“The online shopper base will grow 3X by 2016 and over 50 million new buyers will come from tier I and II cities. The confidence to shop online is on the rise as 71 per cent non-buyers (respondents) from tier I and II cities said they plan to shop online in the next 12 months,” Google India Managing Director Rajan Anandan quoted.

With these figures it is evident that e-commerce has got the nerve of the online buyers and has drawn some serious interest into itself. With their effective services and trustworthiness, the online shopping media continues to ring alarms, creating better and bigger grounds for settlement in the Indian economy.

India being a growing economy has proved to be a great establishing platform for the recently introduced aspect of online shopping. Recent startups like Amazon have made a tremendous growth in their profits and sales in less than just two years of entering the e-commerce zone in India. Many other great features of online shopping like cash on delivery, express delivery and 30 days return policy, give them an edge of advantage. These online resources can offer a wide range of things from apparels to electronics and skin care to sports utilities, so it is possible to find everything you need while browsing them.

The best thing about the use of these websites is that it doesn’t take a great deal of time, which is quite important for many buyers. In addition to this, people can read the reviews of other consumers. These are available on price comparison websites. This not only helps them choose wisely but also gives them a go-through of the merchandise they have looking ahead to buy. Online shopping websites have toppled the world of shopping culture and have established a real trust and fame in the market. With the same rate of growth in the e-commerce section in India, it is estimated that by 2016 the responders will be three times as of now. This sector has also flourished as a fresh and a successful capital investment option for business. With a great demand, these resources continue to sprout and grow all around the globe.

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